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Reviews - click to buy the book
With awareness comes power
With awareness comes power
Business is a sport. It's a game of hardball. And it's played with men's rules. In this ground-breaking book, Pat Heim, internationally-renowned speaker and consultant, demystifies the arcane male business culture, uncovers the rules and shows you how to use them to achieve great success. When you read this book, you will learn: how to display confidence and power; how to be assertive without being obnoxious; how to make the most of criticism and praise; how to work with people you don't like; how to lead men; how to lead women; how to take risks and hide your vulnerability; how to be perceived as both a team player and a leader; how to stand your ground and yet know when the game is over. Heim begins by exploring the socialization process, explaining the differing attitudes and behaviour boys and girls learn and carry into adulthood. For example, society teaches some young boys to be sturdy, independent, unemotional, aggressive and competitive. Some young girls, on the other hand, learn to be gentle, dependent, acquiescent and cooperative. It's no wonder men and women so often misunderstand each other's motives and behaviour, both in and out of the work environment. With each chapter Heim introduces a new ground-rule, beginning with a summary of the hardball lessons boys learn and the house-and-doll lessons girls learn, and concluding with a summary of tips and strategies. Concepts are illustrated with compelling true-life examples. The closing chapter speaks of the inherent female strengths and qualities women bring to the business environment, explaining that our potential liabilities can also be viewed as assets in the business setting. Hardball for Women is a well thought-out, well-written book. I would not hesitate to recommend it as the essential guidebook for businesswomen everywhere. - Reviewed by Carleen Pearce
Embracing change
The one thing that we can depend on in business today is that things are going to change. There is nothing we can do to stop it. The only thing we can do is to adapt. Adaptation starts with the mind. The cover of Who Moved My Cheese boasts of it being "hailed by men and women in leading organizations including: Exxon, General Motors, Goodyear, Kodak, Marriott, Whirlpool and Xerox." All of which are organizations whose leaders need to deal effectively with changes in the marketplace in order to stay one of the leading organizations. The book is a short story of four characters, each representing facets of our personality that respond to change. It is written in a simple manner that helps its readers see themselves in each participant of the tale. It is another way of looking at change. It helps readers to welcome the possible advantages of the unknown rather than to fear it. Of course, there is always the one character in the book that refuses to bend and is left to lie in the bed that he has made. The book is a nice reminder that change does not always equate to negative consequences. Other than this, it is no different than other motivational books on the market. However, it still very much does its job. Its biggest advantage is that it is short and sweet. This means that one can either carry the book or keep it at their desk and pull it out to read quickly when anxiety set in. It delivers on its promise: it's fast, it's simple, and it works. - Reviewed by Cynthia Queano
The demanding customer
In a world where knowledge is king, the Web never sleeps, and competitive challenge increases exponentially, Robert Rodin shows you how to prepare for the three insatiable demands of today's customers: they want their product or service FREE, they want it PERFECT, and they want it NOW. No matter what business you're in, you have to find a way to respond -- or risk losing your customers to competitors who are discovering new ways to sell your product or service cheaper, better, and faster than you've ever imagined. As the dynamic CEO of electronics distributor Marshall Industries, Rob Rodin engineered the astounding reinvention of his company, turning a conventionally successful $500 million business into a Web-enabled $2 billion competitive powerhouse. Free, Perfect, and Now tells the dramatic story of that transformation from the inside. Detailing the hard lessons learned in competitive battle, it offers a compelling new perspective on the most pressing issue facing businesspeople today: how to prepare a customer-focused corporation for a future you can't predict.
© Copyright 2001. Galt Western Personnel Ltd. Unless otherwise specified, you may reprint this article, quote from it, use it in research or projects, duplicate it or distribute it. Credit of authorship and source MUST be given to galtglobalreview.com. Ownership of Copyright remains with Galt Western Personnel Ltd.
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