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BookNotes is your monthly guide to good, informative reading. Each month
BookNotes will feature the Editor's choice of titles. This month our
Editor has selected some of the most important and engaging business
titles from 2005.
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The Travels of a T-Shirt in the Global Economy
Publisher:
John Wiley & Sons
Author:
Pietra Rivoli
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The Travels of a T-Shirt in the
Global Economy takes the reader on a fascinating, around-the-world
journey to reveal the economic and political lessons from
the life story of a simple t-shirt. Over five years, business
professor Pietra Rivoli traveled from a Texas cotton field
to a Chinese factory to a used clothing market in Africa,
to investigate compelling questions about the politics, economics,
ethics, and history of modern business and globalization.
Using the story of the t-shirt to illustrate the major issues
of the globalization debate, this uniquely entertaining business
book offers a surprising, enlightening, and balanced look
at one of the major topics of our time..
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The World Is Flat: A Brief History of the Twenty-first
Century
Publisher:
Straus and Giroux
Author:
Thomas L. Friedman
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In
this brilliant new book, the award-winning New York Times
columnist Thomas Friedman demystifies the brave new world
for readers, allowing them to make sense of the often bewildering
global scene unfolding before their eyes. With his inimitable
ability to translate complex foreign policy and economic
issues, Friedman explains how the flattening of the world
happened at the dawn of the twenty-first century; what
it means to countries, companies, communities, and individuals;
and how governments and societies can, and must, adapt.
The World Is Flat is the timely and essential update on
globalization, its successes and discontents, powerfully
illuminated by one of our most respected journalists.
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The End of Poverty: Economic Possibilities for
Our Time
Publisher:
Penguin Press HC The
Author:
Jeffrey Sachs
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| "Extreme poverty can be ended, not in the
time of our grandchildren, but our time." Thus forecasts
Jeffrey D. Sachs, director of The Earth Institute at Columbia
University, whose twenty-five years of experience observing
the world from many vantage points has helped him shed light
on the most vital issues facing our planet: the causes of poverty,
the role of rich-country policies, and the very real possibilities
for a poverty-free future. Deemed "the most important
economist in the world" by The New York Times Magazine
and "the world's best-known economist" by Time magazine,
Sachs brings his considerable expertise to bear in the landmark
The End of Poverty: Economic Possibilities for Our Time, his
highly anticipated blueprint for world-wide economic success — a
goal, he argues, we can reach in a mere twenty years. |
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Blue Ocean Strategy
Publisher:
Harvard Business School Press
Author:
W. Chan Kim , Renée Mauborgne
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For decades, companies have engaged in head-to-head competition
in search of sustained, profitable growth—fighting
for competitive advantage, battling over market share, and
struggling for differentiation. What would you say if someone
told you that this is not the way to create profitable growth
in the future? Through an extensive study of 150 strategic
moves spanning more than 100 years and 30 industries, Kim
and Mauborgne have found that there's a better way. Rather
than battling competitors, they counsel, companies can achieve
lasting success by creating "blue oceans:" untapped
new market spaces ripe for growth. Such strategic moves—which
the authors have dubbed "value innovation"—create
powerful leaps in value that often render rivals obsolete
for more than a decade. |
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at: www.galtbooks.com
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