Galt Global Review

QFS 360

September 21, 2005

Citizen Journalism – Where does Blogging Fit in the Media World?

by Shelley Lightburn



The blogospere is quickly becoming recognized for its production of citizen journalism. This fairly new phenomenon of “blogging” and citizen journalism is garnering interest from all areas of the media world -- from scholars to corporate media heavies. Positive and negative analysis abounds about the effects of citizen media. Corporations see the marketing value in the large audiences attracted to independent bloggers. At the same time, non-commercial artists can publish themselves with ease, and philosophers, politicians and lawyers have new fodder for their angst. Because of its multiple uses the place of blogging in the media world appears a paradox. Yet whatever shortcomings blogs may have, they are likely to become a new tool for understanding citizen dialogue.

The Blogosphere
When does a blog cease to be a blog and become just another mainstream media source? A blog or weblog is unlike an online journal or standard information website in that its format is much like a one-sided chat transcript. The blog must be constantly replenished with new dialogue to keep it active. There are currently 5 million blogs counted as making up the blogosphere. This number grows everyday. Many blogs recount personal histories aimed at small audiences. However, more and more blogs are seeking out wider audiences with more community directed messages, particularly in the area of news media. With so many blogs in existence, sites of citizen journalism are at risk of becoming incidental. Yet regardless of the pitfalls of popularity, blogging is now responsible for some of the most widely circulating news.

Coverage of Hurricane Katrina is a good example of an event dependent on citizen reporting. With the scarce resources available (and heavy political strain) in New Orleans – citizen reporting through blogs has become a mainstay of reporting the disaster without commercial interests interfering. In addition to news, blogs reporting on Hurricane Katrina also act as message boards to help orchestrate search and rescue and the delivery of much needed resources. This phenomenon can also be see with blogs reporting on the Iraq war, where citizens weary of an increasingly galvanized political atmosphere are taking the news into their own hands.

Citizen Bloggers
In terms of coverage, citizen journalists and personal bloggers really have no infrastructure to organize audience coverage. The independent and communal nature of blogging makes the concept of “audience” in the commercial sense sound somewhat trite and misplaced. Jacob Krarup, professional programmer and recreational blogger, reflects these thoughts. “In terms of a blog’s communal coverage it becomes an issue between the hassles of managing access versus does it matter if anyone sees it?” Krarup says. “In my case, for example it was ‘I want to share this stuff with people I know, because I know they'll be marginally interested.’ Blogs are good tools of public dialogue because there’s no entry barrier. Anyone can do it: a soldier in Iraq; a bored teenager; a housewife. It is also anonymous, or can be. Through blogging one has access to perspectives they wouldn’t normally be exposed to.”


Or, for that matter, people may be free to express in ways they wouldn’t normally - so we would like to think. There are already many stories of people being fired from their jobs for personal blog content.

Learning the Law
Professional servants of media -- writers, photographers and journalists – are usually well versed in the workings of copyright law, liability and defamation. To be held liable or to defame must be a conscious effort in which gains – philosophical or monetary – outweigh legal repercussions. No such measures are needed to start a blog. As of yet there are no blogging departments in universities or colleges. Fortunately the blogosphere, self-taught from the beginning, has produced its own tools for learning the law.

Some of the easier things to watch out for: use of trademarks, plagiarism, copyright infringement, and going against company policy (your own company’s policy – every one is going to be different after all) and confidentiality. If you work for a company that requires a certain level of confidentiality from its employees (something you would find in an employee manual, or perhaps as a clause in your contract) than don’t introduce your workplace to your blog.

Despite the possible legal repercussions of citizen journalism, blogging should persevere. This age of information and communications technology calls for more open dialogue in a global community. More and more sociologists see the value of personal histories as a valuable point of reference. Blogging, should it remain in its current state, is just the kind of communication tool that represents the information age.








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