Galt Global Review

QFS 360

September 10, 2003
Offshore Outsourcing in IT: boom and boomerang
by Tatiana Andronache, I.S.P.

The boom  |   The boomerang  |   Our own yard

You can hardly open an IT magazine today without seeing at least one headline about outsourcing. Outsourcing (even the offshore variety) isn’t new to IT, but until recently it had not enjoyed the wide-spread attention it commands these days, from IT’s corner offices and boardrooms to cubicles and water-coolers.

The boom
The IT industry was heavily taxed by two recent events: the Y2K clean up and the crash of the “dotcoms”. Those companies, and managers, who survived had to contend with smaller budgets and increased expectations and accountability for what they deliver in terms of return on investment. Cutting costs (without cutting corners) has become imperative for IT companies in order to survive in a global world that is more fluid and competitive than ever before. IT and non-IT companies alike had to concentrate on their core competencies and had to become more efficient at doing what they were doing best. Thus, the offshore outsourcing boom was born.

The attractiveness of outsourcing IT operations offshore lies in the fact that the costs associated with application development and maintenance could be slashed up to 40% (depending on the specifics of the each project) by assigning the work to qualified but much cheaper programmers located in countries like India, Russia, Eastern Europe, China or the Philippines. The end of the bipolar world, the globalization of the economy, and the Internet have made offshore outsourcing not only feasible but profitable for the labour intensive variety of IT work.

Offshore outsourcing works best when the infrastructure, language and culture are not barriers between the two parties involved. This explains why India is currently the most popular destination for offshore outsourcing, to the point that some experts foresee the demand will push rates up to the point that countries such as Russia and China will become the new darlings, despite poorer infrastructure and language skills. This underlines the fact that the cost of labour, more than anything else, is at the center of the outsourcing paradigm. And that’s where the boomerang aspect kicks in.

The boomerang
No doubt, the offshore economies benefit from this trend: segments of the population are employed, they have disposable income that sustains the local economy, and there is a flow of technology and business expertise trickling in. Then, in order to better represent themselves, the providers of outsourced services open offices in North America.

But how does this affect the growing number of local unemployed IT workers? A lot of this has to do with how the companies that outsource offshore handle the issue. Since the approach varies from asking existing staff to train their replacements, to relying on attrition and avoiding lay-offs, the response from those impacted varies too. It is difficult to elicit co-operation and goodwill for the greater good of the company from workers who see their jobs in jeopardy. So, neither for management nor for employees is this an easy process.

Another major concern is that the short term benefit of cost cutting is in fact being traded for the long term problem of potentially exporting strategic technological know-how, and thus creating competition and even security risks, to companies where this was not the intention. Right now, all major software development firms originate, and are headquartered in, North America. But for how long can this continue, given the global, technologically open world we are living in?

Our own yard
An interesting dynamic is presented by Canada vs. the US in respect to offshore outsourcing. While in the US the issue is heating up and turning into a political one, Canada seems to be quietly enjoying a privileged position due to the so-called “near shore” flavour of outsourcing. In the US, having a much larger IT population and industry, the current crisis of the sector has radicalized unemployed IT workers who are not being absorbed by other sectors of the economy to the point of lobbying their politicians to introduce laws that will make exporting IT jobs less attractive to companies. On the other hand, Canada, with its geographical proximity, similarity in business practices and lower exchange rate is a very popular destination for US companies who outsource. While there are no firm studies available yet, it is believed in the Canadian IT industry that the influx of jobs thus created offsets the number of jobs lost to offshore outsourcing by Canadian companies.

History has demonstrated that things happen for a reason, understood or not, and there is little that individual acts or legislation can do to change its course. Only time (and Internet-years are indeed short) will tell which direction the outsourcing boomerang will take.

 


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